The Ultimate Attorney
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Episode 21:
Reviews & Reputation Management 
Lessons From From The Most Famous Defamation Lawsuit in Years... And How We Won
Show Notes:
Do you remember the defamation lawsuit about the wedding photographer whose reputation was destroyed online?

Did you know that she is Draye's wife?

In this weeks episode, we'll go behind the secnes on that case and the lessons that you can immediatly implement into your law firm to protect yourself from negative reviews and defend your reputation. 

In this day and age, reputation and reviews are more important than ever...

Studies show that 91% of people search and read reviews about local businesses online.

What are you currently doing to protect your law firm’s online reputation?

Protecting and scaling an online reputation starts with having an aggressive review acquisition strategy paired with rapid response to both positive and negative reviews. As much as 84% of people trust online reviews as much as a personal recommendation, so managing how your business is perceived online is more important than ever. Whether you have bad reviews, good reviews, or no reviews at all it is time to take action and be more proactive when it comes how your business rank online.

In this week’s episode of the Ultimate Attorney Podcast, we will cover how to gain more clients by building trust online with positive reviews.

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About The Ultimate Attorney Podcast:
The Ultimate Attorney Podcast was specifically created to help small to mid-size law firms unlock their ultimate potential by providing invaluable information and resources to help you improve your income, management, marketing and the operations inside of your law firm. 

Draye Redfern

Draye is also the founder of which helps Attorneys go from “Surviving” to “Thriving” in their business.  In addition, Draye helps to provide insurance solutions to more than 8,600 law firms across the United States annually.

Alexis Katz

Alexis graduated first in her class from Georgetown Law in 1999, and after working for three years as an associate at Munger, Tolles, and Olson, she started her law practice. Alexis built her solo law practice from scratch into a million dollar a year revenue generating law practice in just three years by creating a revolutionary New Law Business Model that she now teaches to other lawyers.
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